On Søber, Øbed’s star-gazing ambition and musical vitality produces a mega hit in-waiting, out [DATE].
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“The songs lyrics are as honest as they could be. They directly inform another party that relationships are not a thing the speaker is good at. People may claim to love you, but it will often only last till they come down from whatever high they are on for the moment.”
The history of popular music is cyclical. New styles land, catch on, get co-opted into the mainstream, get worn of their novelty and then are discarded in favour of newer styles. To create something that exists independent from the context of its time, whilst also recording the feeling of that time, is the test for any artist. On ‘Søber’, Øbed manages to ascend to the highest peaks of inspiration. Poised between R&B and soul, with sonic references to contemporary trap and pop, ‘Søber’ is an odyssey of sound. A sliding leviathan trap groove pulses beneath the music as Øbed’s refrain, (“Don’t ask me if I love you when you know that / I’mma tell it different when I’m sober,”) pulls at every fibre of a heartstring in its brutal telling of the tragicomedy of love. ‘Søber’ is an instant classic, a global mega hit in-waiting, announcing Øbed as an artist who just can’t be denied.
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“I see myself as an anomaly in my generation,” says Øbed, a young artist and producer whose musical path so far has been characterised by the strong introversion, passion and flair that he brings into his sound. Having built his fanbase from the ground up, Øbed’s loyal following has been swayed by his consistently grand and panoramic vision on every release.
“I have a super clear vision for myself, both as an artiste and producer,” he explains, “I’m patiently on a journey of discovering and curating my sound with every record, like the greats have done, so I crack my maximum potential.” Hailing from west Africa, Øbed’s wellspring of influence stems from the heavy traditional rhythms channelled in popular styles like afrobeat and highlife, blending these with influences like Aaron Lindsey, Marcus Cole, and Kevin Bond to create a style with global appeal. For Øbed, all art is the communication of a surplus of feeling. In painting, as in storytelling, dance, film and music, there is the restless compulsion to find a shape and a form to feelings that transcend our ability to communicate them in everyday language. As ‘Søber’ shows, Øbed has succeeded in making one of the great love songs of the decade. He notes that he aspires to be as influential as heroes like Pharrel, Timbaland, Kirk Franklin, and Rick Rubin. Clearly, he is already operating at the technical level of these influencers.